Wordmark Registration

In India, wordmark registration refers to the process of legally protecting a unique textual representation of a brand name, logo, or slogan used in commerce. It falls under the purview of intellectual property law, specifically trademark registration, governed by the Controller General of Patents, Designs, and Trademarks under the Ministry of Commerce and Industry. A wordmark is a type of trademark that consists solely of words, letters, or numerals, without any graphical elements or designs. Registering a wordmark provides exclusive rights to the owner to use the mark in connection with specific goods or services and prevents others from using similar marks that could create confusion among consumers.